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{"id":6962,"date":"2021-12-24T07:36:39","date_gmt":"2021-12-24T12:36:39","guid":{"rendered":"https:\/\/wethesalesengineers.com\/?p=4704"},"modified":"2021-12-24T07:36:39","modified_gmt":"2021-12-24T12:36:39","slug":"4-1-1-uncover-the-customers-greatest-need-by-not-selling-continuously","status":"publish","type":"post","link":"https:\/\/vertexdimension.com\/wethese\/4-1-1-uncover-the-customers-greatest-need-by-not-selling-continuously\/","title":{"rendered":"4\/1\/1 Uncover the Customer&#8217;s Greatest Need By Not Selling Continuously"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6962\" class=\"elementor elementor-6962\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5998ef74 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5998ef74\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-61b087e8\" data-id=\"61b087e8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6f685a9c elementor-widget elementor-widget-spacer\" data-id=\"6f685a9c\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b74d3fd elementor-widget elementor-widget-heading\" data-id=\"5b74d3fd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4\/1\/1: 4 Random Thoughts from me, 1 tools to help Sales Engineers, 1 quote for motivation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-55b51d58 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"55b51d58\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4d1f2720\" data-id=\"4d1f2720\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5901aa0e elementor-widget elementor-widget-spacer\" data-id=\"5901aa0e\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a46c7d elementor-widget elementor-widget-spacer\" data-id=\"6a46c7d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a0c5dca elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"7a0c5dca\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">4\/1\/1 Uncover the Customer&#8217;s Greatest Need By Not Selling Continuously<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8b5484a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8b5484a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-17906a17\" data-id=\"17906a17\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-6a239123\" data-id=\"6a239123\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c50a75f elementor-widget elementor-widget-post-info\" data-id=\"6c50a75f\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-f9c8e6e elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\tDecember 24, 2021\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7f2fe5f7\" data-id=\"7f2fe5f7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2720482b elementor-author-box--layout-image-left elementor-widget elementor-widget-author-box\" data-id=\"2720482b\" data-element_type=\"widget\" data-widget_type=\"author-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-author-box\">\n\t\t\t\n\t\t\t<div class=\"elementor-author-box__text\">\n\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t<h4 class=\"elementor-author-box__name\">By Ramzi Marjaba<\/h4>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-292f3597 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"292f3597\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21bb8498\" data-id=\"21bb8498\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-32fb2382 elementor-widget elementor-widget-spacer\" data-id=\"32fb2382\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-55f320ee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"55f320ee\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-71bbec12\" data-id=\"71bbec12\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-54197c67 elementor-widget elementor-widget-text-editor\" data-id=\"54197c67\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"font-size: 40px;\">4\/1\/1 Weekly<\/h2><h2>\u00a0<\/h2><h3 style=\"font-size: 35px;\">4 Random Thoughts, 1 Tool, and 1 Quote<\/h3><div>\u00a0<\/div><div><p><span style=\"font-weight: 400;\">Usually, I send my emails on Thursdays. I decided to move mine to today. In my mind, it\u2019s because I wanted to email everybody on Christmas eve. It had a nice ring to it.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">The truth is, however, I\u2019ve had a migraine for the last couple of days, and when I attempted to write the 4\/1\/1 yesterday, it came out in Italian\u2026 I don\u2019t speak Italian. So I decided to wait one more day.<\/span><\/p><p><span style=\"font-weight: 400;\">This week we talked to Jason Cutter. Some of us may think that Sales is a bad thing. So I wanted to talk to someone who loves sales and is not a pushy salesman, but actually trying to solve a problem.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">I really enjoyed my chat with him as he brings a different perspective to sales.\u00a0<\/span><\/p><p><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/wethesalesengineers.com\/192-selling-with-authentic-enthusiasm\/\"><span style=\"font-weight: 400;\">Check out my conversation here<\/span><\/a><\/span><\/p><p><span style=\"font-weight: 400;\">Part of being able to help the customer is to understand what they need. This happens as part of the discovery call. So here\u2019s a video of why we need a discovery call, and what the flow should be:<\/span><\/p><p>\u00a0<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-33d7425 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"33d7425\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5a5c670b\" data-id=\"5a5c670b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6a6618e5 elementor-widget elementor-widget-video\" data-id=\"6a6618e5\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/s_IhyaueqHg&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6f73f3d9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6f73f3d9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-49c88680\" data-id=\"49c88680\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-678f9f6 elementor-widget elementor-widget-text-editor\" data-id=\"678f9f6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><p>Now&#8230; 4\/1\/1!<\/p><\/div><h4>\u00a0<\/h4><h2 style=\"font-size: 25px;\"><strong>4 Random Thoughts From Me:<\/strong><\/h2><div>\u00a0<\/div><div><p><span style=\"font-weight: 400;\">1- Sales doesn\u2019t have to be a dirty word. I mean it currently is, but as Sales Engineers, we get to change that.<\/span><\/p><br \/><p><span style=\"font-weight: 400;\">2- Sales can be seen as a service. This is something that I\u2019ll remember from Jason forever<\/span><\/p><br \/><p><span style=\"font-weight: 400;\">3- One of the main pathways that SEs take when they want to move on from this role is going into Sales. Many of them are successful, especially when they already know the product and they can be the consultative salesperson. However when they move organizations and no longer know the product as much, they forget that Sales is a service or even how to provide that service. That\u2019s when they need to lean on their SEs if they don\u2019t want to become the Salesy salesperson.<\/span><\/p><br \/><p><span style=\"font-weight: 400;\">4- The biggest gift an SE can give their salesperson is being their consultant. They might think they need an assistant. Someone who just jumps on to answer technical questions or do demos. What they do need in fact is a consultant, and someone to keep them honest.\u00a0<\/span><\/p><\/div><h4>\u00a0<\/h4><h2 style=\"font-size: 25px;\">1 Tool:<\/h2><div><p><span style=\"font-weight: 400;\">No tools for this week. Just turn off all the tools you got and spend time with your family<\/span><\/p><\/div><div><div dir=\"ltr\" data-smartmail=\"gmail_signature\"><h2 style=\"font-size: 25px;\">1 Quote:<\/h2><blockquote><p><span style=\"font-weight: 400;\">&#8220;Some of our finest work comes through service to others.&#8221; &#8212;\u00a0 <\/span><b>Gordon B. Hinckley<\/b><\/p><\/blockquote><div dir=\"ltr\"><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">This has been a long road. I\u2019m sure we\u2019ve all had some good news, and we\u2019ve faced some challenges. I\u2019m thankful that you are with me, watching my videos, reading the newsletter, and know this that platform is yours. The questions you send in, the comments and feedback you provide, all improve everything I do and I appreciate it. I hope you continue to do so.<\/span><\/p><br \/><p><span style=\"font-weight: 400;\">This is the last email of the year. I\u2019m taking next week off, sort of. There will still be a podcast episode dropping on Monday so I hope you enjoy that.\u00a0<\/span><\/p><br \/><p><span style=\"font-weight: 400;\">Take care of yourself, your family, and your friends, and have a very Merry Christmas and an amazing New Year.\u00a0<\/span><\/p><br \/><p><span style=\"font-weight: 400;\">I will see you then,<\/span><\/p><p><span style=\"font-weight: 400;\">Ramzi<\/span><\/p><\/div><div dir=\"ltr\">\u00a0<\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75f57905 elementor-share-buttons--view-icon elementor-share-buttons--skin-minimal elementor-share-buttons--shape-circle elementor-share-buttons--align-center elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"75f57905\" data-element_type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\"\n\t\t\t\t\t\t\t\t   aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t\t<span\n\t\t\t\t\t\t\t\t\tclass=\"elementor-screen-only\">Share on facebook<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_reddit\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-reddit\"\n\t\t\t\t\t\t\t\t   aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t\t<span\n\t\t\t\t\t\t\t\t\tclass=\"elementor-screen-only\">Share on reddit<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\"\n\t\t\t\t\t\t\t\t   aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t\t<span\n\t\t\t\t\t\t\t\t\tclass=\"elementor-screen-only\">Share on twitter<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\"\n\t\t\t\t\t\t\t\t   aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t\t<span\n\t\t\t\t\t\t\t\t\tclass=\"elementor-screen-only\">Share on linkedin<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2c5b3c79 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2c5b3c79\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3eead401\" data-id=\"3eead401\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1bead5c6 elementor-widget elementor-widget-html\" data-id=\"1bead5c6\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script src=\"https:\/\/assets.convertkit.com\/assets\/CKJS4.js?v=21\"><\/script>\r\n<div class=\"ck_form_container ck_inline\" data-ck-version=\"7\">\r\n  <div class=\"ck_form ck_minimal\">\r\n  <div class=\"ck_form_fields\">\r\n    <h3 class=\"ck_form_title\">Stay in the loop<\/h3>\r\n    <div class=\"ck_description\">\r\n      <p>Subscribe to get our latest content by email.<\/p>\r\n    <\/div>\r\n\r\n    <div id=\"ck_success_msg\"  style=\"display:none;\">\r\n      <p>Success! Now check your email to confirm your subscription.<\/p>\r\n    <\/div>\r\n\r\n    <!--  Form starts here  -->\r\n    <form id=\"ck_subscribe_form\" class=\"ck_subscribe_form\" action=\"https:\/\/app.convertkit.com\/landing_pages\/386623\/subscribe\" data-remote=\"true\">\r\n      <input type=\"hidden\" value=\"{&quot;form_style&quot;:&quot;minimal&quot;}\" id=\"ck_form_options\">\r\n      <input type=\"hidden\" name=\"id\" value=\"386623\" id=\"landing_page_id\">\r\n      <input type=\"hidden\" name=\"ck_form_recaptcha\" value=\"\" id=\"ck_form_recaptcha\">\r\n      <div class=\"ck_errorArea\">\r\n        <div id=\"ck_error_msg\" style=\"display:none\">\r\n          <p>There was an error submitting your subscription. Please try again.<\/p>\r\n        <\/div>\r\n      <\/div>\r\n      <div class=\"ck_control_group ck_email_field_group\">\r\n        <label class=\"ck_label\" for=\"ck_emailField\" style=\"display: none\">Email Address<\/label>\r\n        <input type=\"email\" name=\"email\" class=\"ck_email_address\" id=\"ck_emailField\" placeholder=\"Email Address\" required>\r\n      <\/div>\r\n      <div class=\"ck_control_group ck_captcha2_h_field_group ck-captcha2-h\" style=\"position: absolute !important;left: -999em !important;\">\r\n        <input type=\"text\" name=\"captcha2_h\" class=\"ck-captcha2-h\" id=\"ck_captcha2_h\" placeholder=\"We use this field to detect spam bots. If you fill this in, you will be marked as a spammer.\">\r\n      <\/div>\r\n\r\n\r\n      <button class=\"subscribe_button ck_subscribe_button btn fields\" id=\"ck_subscribe_button\">\r\n        Subscribe\r\n      <\/button>\r\n      <span class=\"ck_guarantee\">\r\n        We won&#39;t send you spam. Unsubscribe at any time.\r\n          <a class=\"ck_powered_by\" href=\"https:\/\/convertkit.com\/?utm_source=dynamic&amp;utm_medium=referral&amp;utm_campaign=poweredby&amp;utm_content=form\">Powered by ConvertKit<\/a>\r\n      <\/span>\r\n    <\/form>\r\n  <\/div>\r\n\r\n<\/div>\r\n\r\n<\/div>\r\n\r\n\r\n<style type=\"text\/css\">\/* Layout *\/\r\n  .ck_form.ck_minimal {\r\n  \/* divider image *\/\r\n\tbackground: #f9f9f9;\r\n\tfont-family: 'Helvetica Neue', Helvetica, Arial, Verdana, sans-serif;\r\n\tline-height: 1.5em;\r\n\toverflow: hidden;\r\n\tcolor: #666;\r\n\tfont-size: 16px;\r\n\tborder: solid 1px #d1d1d1;\r\n\t-webkit-box-shadow: none;\r\n\t-moz-box-shadow: none;\r\n\tbox-shadow: none;\r\n\tclear: both;\r\n\tmargin: 20px 0px;\r\n\ttext-align: center;\r\n}\r\n\r\n\r\n.ck_form.ck_minimal h3.ck_form_title {\r\n\ttext-align: center;\r\n\tmargin: 0px 0px 10px;\r\n\tfont-size: 28px;\r\n}\r\n\r\n.ck_form.ck_minimal h4 {\r\n\ttext-align: center;\r\n\tfont-family: 'Open Sans', Helvetica, Arial, sans-serif;\r\n\ttext-transform: uppercase;\r\n\tfont-size: 18px;\r\n\tfont-weight: normal;\r\n\tpadding-top: 0px;\r\n\tmargin-top: 0px;\r\n}\r\n\r\n.ck_form.ck_minimal p {\r\n\tpadding: 0px;\r\n}\r\n\r\n.ck_form, .ck_form * {\r\n\t-webkit-box-sizing: border-box;\r\n\t-moz-box-sizing: border-box;\r\n\tbox-sizing: border-box;\r\n}\r\n\r\n.ck_form.ck_minimal .ck_form_fields {\r\n\twidth: 100%;\r\n\tfloat: left;\r\n\tpadding: 5%;\r\n}\r\n\/* Form fields *\/\r\n\r\n.ck_errorArea {\r\n\tdisplay: none; \/* temporary *\/\r\n}\r\n\r\n#ck_success_msg {\r\n\tpadding: 10px 10px 0px;\r\n\tborder: solid 1px #ddd;\r\n\tbackground: #eee;\r\n}\r\n\r\n.ck_form.ck_minimal input[type=\"text\"], .ck_form.ck_minimal input[type=\"email\"] {\r\n\tfont-size: 18px;\r\n\tpadding: 10px 8px;\r\n\twidth: 68%;\r\n\tborder: 1px solid #d6d6d6; \/* stroke *\/\r\n\t-moz-border-radius: 3px;\r\n\t-webkit-border-radius: 3px;\r\n\tborder-radius: 3px; \/* border radius *\/\r\n\tbackground-color: #fff; \/* layer fill content *\/\r\n\tmargin-bottom: 5px;\r\n\theight: auto;\r\n\tfloat: left;\r\n\tmargin: 0px;\r\n\tmargin-right: 2%;\r\n\theight: 42px;\r\n}\r\n\r\n.ck_form input[type=\"text\"]:focus, .ck_form input[type=\"email\"]:focus {\r\n\toutline: none;\r\n\tborder-color: #aaa;\r\n}\r\n\r\n.ck_form.ck_minimal .ck_subscribe_button {\r\n    width: 100%;\r\n    color: #fff;\r\n    margin: 0px;\r\n    padding:  11px 0px;\r\n    font-size: 18px;\r\n    background: #0d6db8;\r\n    -moz-border-radius: 3px;\r\n    -webkit-border-radius: 3px;\r\n    border-radius: 3px; \/* border radius *\/\r\n    cursor: pointer;\r\n    border: none;\r\n    text-shadow: none;\r\n    width: 30%;\r\n    float: left;\r\n    height: 42px;\r\n  }\r\n\r\n\r\n.ck_form.ck_minimal .ck_guarantee {\r\n\tcolor: #626262;\r\n\tfont-size: 12px;\r\n\ttext-align: center;\r\n\tpadding: 15px 0px 0px;\r\n\tdisplay: block;\r\n\tclear: both;\r\n}\r\n.ck_form .ck_powered_by {\r\n\tdisplay: block;\r\n\tcolor: #aaa;\r\n\tfont-size: 12px;\r\n}\r\n\r\n.ck_form .ck_powered_by:hover {\r\n\tdisplay: block;\r\n\tcolor: #444;\r\n}\r\n\r\n.ck_converted_content {\r\n  display: none;\r\n\tpadding: 5%;\r\n\tbackground: #fff;\r\n}\r\n\r\n.ck_form.ck_minimal.width400 .ck_subscribe_button, .ck_form.ck_minimal.width400 input[type=\"email\"] {\r\n\t\twidth: 100%;\r\n\t\tfloat: none;\r\n\t\tmargin-top: 5px;\r\n\t}\r\n\r\n.ck_slide_up, .ck_modal, .ck_slide_up .ck_minimal, .ck_modal .ck_minimal  {\r\n\tmin-width: 400px;\r\n}\r\n\r\n.page .ck_form.ck_minimal {\r\n\tmargin: 50px auto;\r\n\tmax-width: 600px;\r\n}\r\n\r\n\r\n\/* v6 *\/\r\n.ck_slide_up.ck_form_v6, .ck_modal.ck_form_v6, .ck_slide_up.ck_form_v6 .ck_minimal, .ck_modal.ck_form_v6 .ck_minimal {\r\n  min-width: 0 !important;\r\n}\r\n\r\n@media all and (min-width: 801px) {\r\n  .ck_modal.ck_form_v6 .ck_form.ck_minimal {\r\n    margin-left: -300px;\r\n    width: 600px;\r\n  }\r\n}\r\n\r\n.ck_modal.ck_form_v6 .ck_minimal .ck_subscribe_form {\r\n  padding-top: 20px;\r\n}\r\n\r\n.ck_slide_up.ck_form_v6 .ck_minimal .ck_subscribe_form {\r\n  padding-top: 10px;\r\n}\r\n\r\n.ck_form_v6 #ck_success_msg {\r\n  margin-top: 15px;\r\n  padding: 0px 10px;\r\n}\r\n\r\n.ck_slide_up.ck_form_v6 .ck_minimal + .ck_close_link {\r\n  top: 5px;\r\n}\r\n.ck_slide_up.ck_form_v6 .ck_minimal h3.ck_form_title {\r\n  margin-top: 5px;\r\n}\r\n\r\n\r\n\r\n\r\n\r\n<\/style>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7e7a3b13 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7e7a3b13\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2aa71ff0\" data-id=\"2aa71ff0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>4\/1\/1: 4 Random Thoughts from me, 1 tools to help Sales Engineers, 1 quote for motivation 4\/1\/1 Weekly &nbsp; 4 Random Thoughts, 1 Tool, and 1 Quote Usually, I send my emails on Thursdays. I decided to move mine to today. In my mind, it\u2019s because I wanted to email everybody on Christmas eve. It 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