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{"id":6942,"date":"2021-10-14T09:07:25","date_gmt":"2021-10-14T14:07:25","guid":{"rendered":"https:\/\/wethesalesengineers.com\/?p=4452"},"modified":"2021-10-14T09:07:25","modified_gmt":"2021-10-14T14:07:25","slug":"4-1-1-thinking-is-important-why-do-we-not-do-it","status":"publish","type":"post","link":"https:\/\/vertexdimension.com\/wethese\/4-1-1-thinking-is-important-why-do-we-not-do-it\/","title":{"rendered":"4\/1\/1 Thinking is Important, Why do We Not Do it?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6942\" class=\"elementor elementor-6942\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-40be9e1f elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"40be9e1f\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-350d5e8d\" data-id=\"350d5e8d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-57708764 elementor-widget elementor-widget-spacer\" data-id=\"57708764\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-714900de elementor-widget elementor-widget-heading\" data-id=\"714900de\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4\/1\/1: 4 Random Thoughts from me, 1 tools to help Sales Engineers, 1 quote for motivation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-39de29d4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"39de29d4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3a4d7bcf\" data-id=\"3a4d7bcf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e577003 elementor-widget elementor-widget-spacer\" data-id=\"1e577003\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ffdf113 elementor-widget elementor-widget-spacer\" data-id=\"ffdf113\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85b7758 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"85b7758\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">4\/1\/1 Thinking is Important, Why do We Not Do it?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-395e35f1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"395e35f1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-56856532\" data-id=\"56856532\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-6e9467e6\" data-id=\"6e9467e6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-578836b8 elementor-widget elementor-widget-post-info\" data-id=\"578836b8\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-f9c8e6e elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\tOctober 14, 2021\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-3f8fb4cf\" data-id=\"3f8fb4cf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ebe4c92 elementor-author-box--layout-image-left elementor-widget elementor-widget-author-box\" data-id=\"ebe4c92\" data-element_type=\"widget\" data-widget_type=\"author-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-author-box\">\n\t\t\t\n\t\t\t<div class=\"elementor-author-box__text\">\n\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t<h4 class=\"elementor-author-box__name\">By Ramzi Marjaba<\/h4>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-79e835ac elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"79e835ac\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-44938faf\" data-id=\"44938faf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-492fadfd elementor-widget elementor-widget-spacer\" data-id=\"492fadfd\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4df0653d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4df0653d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7bbe729\" data-id=\"7bbe729\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-268e088d elementor-widget elementor-widget-text-editor\" data-id=\"268e088d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"font-size: 40px;\">4\/1\/1 Weekly<\/h2><h2>\u00a0<\/h2><h3 style=\"font-size: 35px;\">4 Random Thoughts, 1 Tool, and 1 Quote<\/h3><div>\u00a0<\/div><div><p><span style=\"font-weight: 400;\">Sales Engineering, or as is becoming more popular, PreSales, are not very well known outside the sales community. Even beyond that, in many cases, when a bit deal closes, the upper levels of an organization tend to give credit to the Salesperson who closed the deal. If the salesperson is smart, they may give credit to the SE who helped on the deal.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">This made me curious about what the upper levels, the C-Suite, or VPs of Sales think of Sales Engineers. That was why we talked to <\/span><a href=\"mailto:Anthony.Bettanin@loop1.com\"><span style=\"font-weight: 400;\">Anthony Bettanin<\/span><\/a><span style=\"font-weight: 400;\">, the COO at Loop1, to see what he thinks of Sales Engineering.\u00a0<\/span><\/p><p><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/wethesalesengineers.com\/182-the-value-of-presales-in-the-eyes-of-a-coo\/\"><span style=\"font-weight: 400;\">Listen to that discussion here<\/span><\/a><\/span><\/p><p><span style=\"font-weight: 400;\">One of the things he tackled is how a Sales Engineering Org Structure can affect what an SE focuses on. Depending on that structure, they can go from a strategic advisor to an order follower. That brings me to this weeks\u2019 video where I talk about the 10 Myths about sales engineering, one of which is SEs report to Salespeople.<\/span><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-453b18e6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"453b18e6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-30caf0cc\" data-id=\"30caf0cc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-249e9372 elementor-widget elementor-widget-video\" data-id=\"249e9372\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/N-7INF9w6aA&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-337dd577 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"337dd577\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-77009c04\" data-id=\"77009c04\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-31545b52 elementor-widget elementor-widget-text-editor\" data-id=\"31545b52\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><p><span style=\"font-weight: 400;\">Now let\u2019s jump into the 4\/1\/1<\/span><\/p><\/div><h4>\u00a0<\/h4><h2 style=\"font-size: 25px;\"><strong>4 Random Thoughts From Me:<\/strong><\/h2><div>\u00a0<\/div><div><br \/><p><span style=\"font-weight: 400;\">1- The lower the SE Leaders report in the Sales Organization, the less strategic their role is. If an SE reports straight into a sales director, then they are just technical support for the Account Manager and customer. If the Global SE Leader reports to the CRO, then we can be true partners and have strategic conversations.<\/span><\/p><br \/><p><span style=\"font-weight: 400;\">2- We don\u2019t set time to think. Anthony cycles to work every day, and that time where he\u2019s cycling, he can just zone out and let his brain roam. That\u2019s when ideas come in, problems are solved. However, most people don\u2019t have that, especially during the pandemic where commute has pretty much stopped. We\u2019re so busy doing things, that we don\u2019t schedule a time to just think.<\/span><\/p><br \/><p><span style=\"font-weight: 400;\">3- Sometimes we think we\u2019re doing people a favor by solving their problems. Anthony points out that if he does that for his managers, he\u2019s depriving them of the opportunity to grow and lead. Sometimes I think we should be doing the same thing with our Account Managers. Some just dump the things that they don\u2019t want to do on us.\u00a0<\/span><\/p><br \/><p><span style=\"font-weight: 400;\">4- We don\u2019t always need to fix large problems. Sometimes a small tweak is all it takes. Your demo is not going the way you want it to, you don\u2019t have to get rid of the whole script. Maybe you can simply tweak something, and try it out. When a sports team is playing badly in the first half of the game, the coach does not replace the whole team. They may substitute one player, or even two, but more importantly, they \u201cadjust\u201d the game plan.\u00a0<\/span><\/p><\/div><h4>\u00a0<\/h4><h2 style=\"font-size: 25px;\">1 Tool:<\/h2><div><p><a href=\"https:\/\/notion.com\/\"><span style=\"font-weight: 400;\">Notion<\/span><\/a><\/p><br \/><p><span style=\"font-weight: 400;\">Notion is an all-in-one productivity tool. I currently use it to track my to-do list, my customer interactions, my habit tracker and so much more. And there are so many different youtube videos to show you how it works.<\/span><\/p><\/div><div><div dir=\"ltr\" data-smartmail=\"gmail_signature\"><h2 style=\"font-size: 25px;\">1 Quote:<\/h2><blockquote><p><span style=\"font-weight: 400;\">\u201cAll truly great thoughts are conceived while walking.\u201d<\/span><\/p><p><span style=\"font-weight: 400;\">\u2015 <\/span>Friedrich Nietzsche<\/p><\/blockquote><div dir=\"ltr\">\u00a0<\/div><div dir=\"ltr\">\u00a0<\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-379b4d9e elementor-share-buttons--view-icon elementor-share-buttons--skin-minimal elementor-share-buttons--shape-circle elementor-share-buttons--align-center elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"379b4d9e\" data-element_type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\"\n\t\t\t\t\t\t\t\t   aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t\t<span\n\t\t\t\t\t\t\t\t\tclass=\"elementor-screen-only\">Share on facebook<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_reddit\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-reddit\"\n\t\t\t\t\t\t\t\t   aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t\t<span\n\t\t\t\t\t\t\t\t\tclass=\"elementor-screen-only\">Share on reddit<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\"\n\t\t\t\t\t\t\t\t   aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t\t<span\n\t\t\t\t\t\t\t\t\tclass=\"elementor-screen-only\">Share on twitter<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\"\n\t\t\t\t\t\t\t\t   aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t\t<span\n\t\t\t\t\t\t\t\t\tclass=\"elementor-screen-only\">Share on linkedin<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3938ecb7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3938ecb7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2048ad33\" data-id=\"2048ad33\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-47f97072 elementor-widget elementor-widget-html\" data-id=\"47f97072\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script src=\"https:\/\/assets.convertkit.com\/assets\/CKJS4.js?v=21\"><\/script>\r\n<div class=\"ck_form_container ck_inline\" data-ck-version=\"7\">\r\n  <div class=\"ck_form ck_minimal\">\r\n  <div class=\"ck_form_fields\">\r\n    <h3 class=\"ck_form_title\">Stay in the loop<\/h3>\r\n    <div class=\"ck_description\">\r\n      <p>Subscribe to get our latest content by email.<\/p>\r\n    <\/div>\r\n\r\n    <div id=\"ck_success_msg\"  style=\"display:none;\">\r\n      <p>Success! 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Please try again.<\/p>\r\n        <\/div>\r\n      <\/div>\r\n      <div class=\"ck_control_group ck_email_field_group\">\r\n        <label class=\"ck_label\" for=\"ck_emailField\" style=\"display: none\">Email Address<\/label>\r\n        <input type=\"email\" name=\"email\" class=\"ck_email_address\" id=\"ck_emailField\" placeholder=\"Email Address\" required>\r\n      <\/div>\r\n      <div class=\"ck_control_group ck_captcha2_h_field_group ck-captcha2-h\" style=\"position: absolute !important;left: -999em !important;\">\r\n        <input type=\"text\" name=\"captcha2_h\" class=\"ck-captcha2-h\" id=\"ck_captcha2_h\" placeholder=\"We use this field to detect spam bots. If you fill this in, you will be marked as a spammer.\">\r\n      <\/div>\r\n\r\n\r\n      <button class=\"subscribe_button ck_subscribe_button btn fields\" id=\"ck_subscribe_button\">\r\n        Subscribe\r\n      <\/button>\r\n      <span class=\"ck_guarantee\">\r\n        We won&#39;t send you spam. Unsubscribe at any time.\r\n          <a class=\"ck_powered_by\" href=\"https:\/\/convertkit.com\/?utm_source=dynamic&amp;utm_medium=referral&amp;utm_campaign=poweredby&amp;utm_content=form\">Powered by ConvertKit<\/a>\r\n      <\/span>\r\n    <\/form>\r\n  <\/div>\r\n\r\n<\/div>\r\n\r\n<\/div>\r\n\r\n\r\n<style type=\"text\/css\">\/* Layout *\/\r\n  .ck_form.ck_minimal {\r\n  \/* divider image *\/\r\n\tbackground: #f9f9f9;\r\n\tfont-family: 'Helvetica Neue', Helvetica, Arial, Verdana, sans-serif;\r\n\tline-height: 1.5em;\r\n\toverflow: hidden;\r\n\tcolor: #666;\r\n\tfont-size: 16px;\r\n\tborder: solid 1px #d1d1d1;\r\n\t-webkit-box-shadow: none;\r\n\t-moz-box-shadow: none;\r\n\tbox-shadow: none;\r\n\tclear: both;\r\n\tmargin: 20px 0px;\r\n\ttext-align: center;\r\n}\r\n\r\n\r\n.ck_form.ck_minimal h3.ck_form_title {\r\n\ttext-align: center;\r\n\tmargin: 0px 0px 10px;\r\n\tfont-size: 28px;\r\n}\r\n\r\n.ck_form.ck_minimal h4 {\r\n\ttext-align: center;\r\n\tfont-family: 'Open Sans', Helvetica, Arial, sans-serif;\r\n\ttext-transform: uppercase;\r\n\tfont-size: 18px;\r\n\tfont-weight: normal;\r\n\tpadding-top: 0px;\r\n\tmargin-top: 0px;\r\n}\r\n\r\n.ck_form.ck_minimal p {\r\n\tpadding: 0px;\r\n}\r\n\r\n.ck_form, .ck_form * {\r\n\t-webkit-box-sizing: border-box;\r\n\t-moz-box-sizing: border-box;\r\n\tbox-sizing: border-box;\r\n}\r\n\r\n.ck_form.ck_minimal .ck_form_fields {\r\n\twidth: 100%;\r\n\tfloat: left;\r\n\tpadding: 5%;\r\n}\r\n\/* Form fields *\/\r\n\r\n.ck_errorArea {\r\n\tdisplay: none; \/* temporary *\/\r\n}\r\n\r\n#ck_success_msg {\r\n\tpadding: 10px 10px 0px;\r\n\tborder: solid 1px #ddd;\r\n\tbackground: #eee;\r\n}\r\n\r\n.ck_form.ck_minimal input[type=\"text\"], .ck_form.ck_minimal input[type=\"email\"] {\r\n\tfont-size: 18px;\r\n\tpadding: 10px 8px;\r\n\twidth: 68%;\r\n\tborder: 1px solid #d6d6d6; \/* stroke *\/\r\n\t-moz-border-radius: 3px;\r\n\t-webkit-border-radius: 3px;\r\n\tborder-radius: 3px; \/* border radius *\/\r\n\tbackground-color: #fff; \/* layer fill content *\/\r\n\tmargin-bottom: 5px;\r\n\theight: auto;\r\n\tfloat: left;\r\n\tmargin: 0px;\r\n\tmargin-right: 2%;\r\n\theight: 42px;\r\n}\r\n\r\n.ck_form input[type=\"text\"]:focus, .ck_form input[type=\"email\"]:focus {\r\n\toutline: none;\r\n\tborder-color: #aaa;\r\n}\r\n\r\n.ck_form.ck_minimal .ck_subscribe_button {\r\n    width: 100%;\r\n    color: #fff;\r\n    margin: 0px;\r\n    padding:  11px 0px;\r\n    font-size: 18px;\r\n    background: #0d6db8;\r\n    -moz-border-radius: 3px;\r\n    -webkit-border-radius: 3px;\r\n    border-radius: 3px; \/* border radius *\/\r\n    cursor: pointer;\r\n    border: none;\r\n    text-shadow: none;\r\n    width: 30%;\r\n    float: left;\r\n    height: 42px;\r\n  }\r\n\r\n\r\n.ck_form.ck_minimal .ck_guarantee {\r\n\tcolor: #626262;\r\n\tfont-size: 12px;\r\n\ttext-align: center;\r\n\tpadding: 15px 0px 0px;\r\n\tdisplay: block;\r\n\tclear: both;\r\n}\r\n.ck_form .ck_powered_by {\r\n\tdisplay: block;\r\n\tcolor: #aaa;\r\n\tfont-size: 12px;\r\n}\r\n\r\n.ck_form .ck_powered_by:hover {\r\n\tdisplay: block;\r\n\tcolor: #444;\r\n}\r\n\r\n.ck_converted_content {\r\n  display: none;\r\n\tpadding: 5%;\r\n\tbackground: #fff;\r\n}\r\n\r\n.ck_form.ck_minimal.width400 .ck_subscribe_button, .ck_form.ck_minimal.width400 input[type=\"email\"] {\r\n\t\twidth: 100%;\r\n\t\tfloat: none;\r\n\t\tmargin-top: 5px;\r\n\t}\r\n\r\n.ck_slide_up, .ck_modal, .ck_slide_up .ck_minimal, .ck_modal .ck_minimal  {\r\n\tmin-width: 400px;\r\n}\r\n\r\n.page .ck_form.ck_minimal {\r\n\tmargin: 50px auto;\r\n\tmax-width: 600px;\r\n}\r\n\r\n\r\n\/* v6 *\/\r\n.ck_slide_up.ck_form_v6, .ck_modal.ck_form_v6, .ck_slide_up.ck_form_v6 .ck_minimal, .ck_modal.ck_form_v6 .ck_minimal {\r\n  min-width: 0 !important;\r\n}\r\n\r\n@media all and (min-width: 801px) {\r\n  .ck_modal.ck_form_v6 .ck_form.ck_minimal {\r\n    margin-left: -300px;\r\n    width: 600px;\r\n  }\r\n}\r\n\r\n.ck_modal.ck_form_v6 .ck_minimal .ck_subscribe_form {\r\n  padding-top: 20px;\r\n}\r\n\r\n.ck_slide_up.ck_form_v6 .ck_minimal .ck_subscribe_form {\r\n  padding-top: 10px;\r\n}\r\n\r\n.ck_form_v6 #ck_success_msg {\r\n  margin-top: 15px;\r\n  padding: 0px 10px;\r\n}\r\n\r\n.ck_slide_up.ck_form_v6 .ck_minimal + .ck_close_link {\r\n  top: 5px;\r\n}\r\n.ck_slide_up.ck_form_v6 .ck_minimal h3.ck_form_title {\r\n  margin-top: 5px;\r\n}\r\n\r\n\r\n\r\n\r\n\r\n<\/style>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-481fc42 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"481fc42\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3a13419c\" data-id=\"3a13419c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>4\/1\/1: 4 Random Thoughts from me, 1 tools to help Sales Engineers, 1 quote for motivation 4\/1\/1 Weekly &nbsp; 4 Random Thoughts, 1 Tool, and 1 Quote Sales Engineering, or as is becoming more popular, PreSales, are not very well known outside the sales community. Even beyond that, in many cases, when a bit deal [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"publish_to_discourse":"","publish_post_category":"","wpdc_auto_publish_overridden":"","wpdc_topic_tags":"","wpdc_pin_topic":"","wpdc_pin_until":"","discourse_post_id":"","discourse_permalink":"","wpdc_publishing_response":"","wpdc_publishing_error":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"ocean_post_layout":"full-screen","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"off","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"off","ocean_gallery_id":[],"footnotes":""},"categories":[354],"tags":[],"class_list":["post-6942","post","type-post","status-publish","format-standard","hentry","category-4-1-1-newsletter","entry"],"aioseo_notices":[],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/vertexdimension.com\/wethese\/wp-json\/wp\/v2\/posts\/6942","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vertexdimension.com\/wethese\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vertexdimension.com\/wethese\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vertexdimension.com\/wethese\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/vertexdimension.com\/wethese\/wp-json\/wp\/v2\/comments?post=6942"}],"version-history":[{"count":0,"href":"https:\/\/vertexdimension.com\/wethese\/wp-json\/wp\/v2\/posts\/6942\/revisions"}],"wp:attachment":[{"href":"https:\/\/vertexdimension.com\/wethese\/wp-json\/wp\/v2\/media?parent=6942"}],"wp:term":[{"taxonomy":"category","embedd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